What is Bricklink

LEGO BrickLinkis the world's largest online marketplace for buying and selling new and used LEGO products, including individual bricks, minifigures, and retired sets. While it was founded in 2000 as an independent platform, it was acquired byThe LEGO Groupin 2019 to better connect with the adult fan community.Core Marketplace FeaturesBrickLink operates similarly to a niche version of eBay or Etsy, where thousands of independent sellers from over 70 countries manage their own stores.

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Extensive Catalog: The site features a comprehensive database of nearly every LEGO part and set ever produced, serving as a primary resource for identifying elements.

Wanted Lists: You can create lists of specific parts needed for a project. The "Easy Buy" tool then automatically finds the best combination of stores to fulfill your order.

Price Guide: Buyers and sellers use the platform's historical sales data to determine the fair market value of items based on the last six months of activity. 

Digital Tools and ProgramsBeyond commerce, BrickLink provides specialized resources for LEGO builders and designers:

BrickLink Studio: A free digital design software that allows users to build virtual LEGO models, create building instructions, and generate photoreal renders.

BrickLink Designer Program: A crowdfunding initiative where fan-designed models are voted on by the community. Winning designs are produced by LEGO as limited-edition, official sets.

MOC Pop-up Store: A platform where fans can purchase the exact parts needed for "My Own Creations" (MOCs) designed by other community members. 

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Ownership and SafetySince the acquisition, BrickLink has become more integrated with the official LEGO ecosystem, requiring a unifiedLEGO Accountfor login. The platform is strictly for genuine LEGO elements; sellers are prohibited from listing "clone" brands or compatible off-brand bricks.