Discover LEGO Ideas: Where Creativity Becomes Reality
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LEGO Ideas is one of the most exciting and community-driven initiatives in the world of brick building. It’s where fans' imagination meets real-world production, turning dreams into official LEGO sets sold worldwide. In this post, we’ll explore the origin of LEGO Ideas, how it works, and highlight some of the most iconic sets created through this platform.
What is LEGO Ideas?
Launched in 2008 (originally under the name Cuusoo), LEGO Ideas is a platform that allows fans to submit their own LEGO creations online. Once a project reaches 10,000 supporters, it qualifies for an official review by the LEGO Group. If selected, the design is turned into an official LEGO set—with the original fan designer receiving a share of the profits and recognition on the box.
"LEGO Ideas bridges the gap between fans and the brand, letting everyday builders shape the future of LEGO."
How It Works
Step 1: Submit Your Idea
Fans create a custom LEGO model and submit it to the LEGO Ideas platform. Projects must follow community guidelines and stay within certain size and theme limits.
Step 2: Gather Support
The community votes on projects. Once a project gets 10,000 votes within a set time period, it qualifies for review.
Step 3: LEGO Review Panel
The LEGO Review Board meets several times a year to evaluate qualifying projects. They assess build quality, originality, licensing issues, and product feasibility.
Step 4: Production and Launch
If approved, LEGO works with the original creator to finalize the design and release it as an official set.
Most Popular LEGO Ideas Sets of All Time
Over the years, LEGO Ideas has produced some truly legendary sets. Here are a few of the most beloved:
1. LEGO Ideas 21309 – NASA Apollo Saturn V

One of the most iconic LEGO Ideas sets ever released, this 1-meter-tall rocket was a tribute to the moon landing. Highly detailed and educational, it was a hit among both LEGO fans and space enthusiasts.
2. LEGO Ideas 21318 – Tree House

Designed by fan Kevin Feeser, the Tree House is a stunning set featuring seasonal leaf colors, removable roofs, and eco-friendly bricks. It’s a peaceful build with endless display charm.
3. LEGO Ideas 21319 – Central Perk (Friends TV Show)

Perfect for fans of the sitcom Friends, this set recreates the Central Perk café with all six main characters and tons of hidden show references.
4. LEGO Ideas 21330 – Home Alone House

An incredibly detailed version of Kevin McCallister’s house, complete with traps, characters, and the infamous wet bandits. This set is a nostalgic masterpiece.
The Future of LEGO Ideas
LEGO Ideas continues to thrive, with new sets regularly being released based on fan submissions. Upcoming sets span everything from classic cartoons and gaming culture to architecture and history. The possibilities are endless—because the creativity of the LEGO community knows no bounds.
Want to submit your own design? Check out the official submission guidelines on LEGO Ideas.
In conclusion, LEGO Ideas is more than just a product platform—it's a celebration of community, creativity, and the universal language of LEGO. Whether you're a builder, dreamer, or collector, LEGO Ideas offers a doorway into what’s possible when fans and brands build together.